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Danica Cottrell

  • NASM Certified
  • ISSA Certified
  • Kickoff Certified
Specialties
My Mission
I want to teach men and women that you can flip tires and lift heavy and accomplish things they never thought they could. Overcoming gym stereotypes is an important mission to me. Weightlifting and strength is for everyone. Men can be strong without becoming meatheads.And women can deadlift and squat and then go to a fun flirty Zumba class! Fitness is not all black and white you don't have to fit into anyone's box! Fitness should be as unique as you are. I have always struggled with emotional eating and I was in a toxic marriage where I was made to feel awful about myself and my body. I used to always joke that if I ever got a divorce I would take up salsa dancing, and get my groove back like Stella (hello amazing movie!)! Long story short, I did and it lead down a winding rewarding journey of weight loss to Strongman competitions and learning to flip tires!
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“You are not a hamster! You do not have to spend hours on a treadmill”
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Why Train With Me

Because I will design a program that will work for you and your life, won't take endless hours and will give you the booty you always wanted! I keep things funny, entertaining and empathetic. Sessions with me feel like night out chat sessions plus the added muscles minus the margaritas and hangovers. I want to show clients that you can be strong and lift weights. Strength is for everyone: it's not all just cardio and starvation diets. I look forward to designing a plan that you love

My go-to workout

Deadlifts and squats and good mornings followed by a Zumba class

Healthy food I love

I'm a sucker for fun and creative salad recipes

Healthy food I hate

Green bellpeppers! Trauma from my childhood

Why Train With Me

Because I will design a program that will work for you and your life, won't take endless hours and will give you the booty you always wanted! I keep things funny, entertaining and empathetic. Sessions with me feel like night out chat sessions plus the added muscles minus the margaritas and hangovers. I want to show clients that you can be strong and lift weights. Strength is for everyone: it's not all just cardio and starvation diets. I look forward to designing a plan that you love

My go-to workout

Deadlifts and squats and good mornings followed by a Zumba class

Healthy food I love

I'm a sucker for fun and creative salad recipes

Healthy food I hate

Green bellpeppers! Trauma from my childhood

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HumanizingImage
Favorite workout music

Everything! I'm eclectic

What people are most surprised to learn about me

That I was terrible at sports as a child. Fitness is learned

How it works

Let’s reach your fitness goals together.

1

Start with your perfect coach

Get started with your trainer based on goals and personality. Build your plan together with during your Kickoff video call.
Perfect Coach
2

Add daily personalized workouts & nutrition plans

Work out when and where you want with step by step guidance from your coach via our interactive app. Eat well with meal plans crafted by your coach just for you.
Bike
Keep doing your favorite sports and activities. We’ll mix ‘em in to your plan.
Workout Video
3

Reach your goals with daily checkins

Stay on top of your fitness goals with check-in texts and at a glance in our app. Your coach is there for you on demand, whenever you need.
Love
Txt me often plz k thx
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Text Messages

The Best Plan for You

No hidden fees. Unlimited workouts, meal planning, & support. Change your trainer any time.

  • Kickoff
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      Daily guidance & unlimited text with your dedicated trainer
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      Daily custom workouts
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      Custom nutrition coaching & optional daily meal plan
    $2/day
    Billed once a month as $95
  • Kickoff Live
    Recommended
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      All of Kickoff standard, plus:
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      Weekly 1-on-1 video workout/ strategy chat with your coach
    $7/day
    Billed once a month as $245
  • Kickoff Live+
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      All of Kickoff standard, plus:
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      2 Weekly 1-on-1 video workouts/ strategy chats with your coach
    $11/day
    Billed once a month as $365
Plank

Client stories

"Before finding Kickoff, I wasted so much time sitting in my car at the gym trying to google the "best" workout for the day. Now I never fret over workouts - they're sent to me with clear instruction in the Kickoff app. Working with my trainer via text has been such a benefit. Having that accountability was key - I beat my goal by 10 lbs, losing 40 lbs before my wedding day!"
Peyton
Texas
"Before finding Kickoff, I wasted so much time sitting in my car at the gym trying to google the "best" workout for the day. Now I never fret over workouts - they're sent to me with clear instruction in the Kickoff app. Working with my trainer via text has been such a benefit. Having that accountability was key - I beat my goal by 10 lbs, losing 40 lbs before my wedding day!"
"Working with Kickoff is awesome! It has helped me learn so much about what it takes to transform your body. I have lost 23 pounds and 5% body fat since working with Rachel and I've never felt better!"
Augie H.
Florida
"Working with Kickoff is awesome! It has helped me learn so much about what it takes to transform your body. I have lost 23 pounds and 5% body fat since working with Rachel and I've never felt better!"
"I have loved every single week of Kickoff. As a busy, working mom, I don't like leaving my home & family to go to the gym. My trainer Jen designs workout plans for me that work with what I have at home. She levels me up in strength when I'm ready & adjusts when I'm not feeling my best. Kickoff is realistic, sustainable & supportive. That's why it's been so successful for me!"
Miriam C.
Oregon
"I have loved every single week of Kickoff. As a busy, working mom, I don't like leaving my home & family to go to the gym. My trainer Jen designs workout plans for me that work with what I have at home. She levels me up in strength when I'm ready & adjusts when I'm not feeling my best. Kickoff is realistic, sustainable & supportive. That's why it's been so successful for me!"
"I lost 70 pounds of fat (265 to 195) and am keeping it off with Kickoff! I’m now adding muscle and getting stronger! My coach makes it fun and straightforward to stick to an awesome exercise and nutrition program that really works."
Giancarlo R.
Georgia
"I lost 70 pounds of fat (265 to 195) and am keeping it off with Kickoff! I’m now adding muscle and getting stronger! My coach makes it fun and straightforward to stick to an awesome exercise and nutrition program that really works."
"I’ve lost 25 lbs with Kickoff and have gained a tremendous amount of strength and confidence. Thanks to Kickoff, I was able to tweak my nutrition & really see a noticeable difference all around including my energy levels. I am finally feeling like myself again!"
Brooke H.
California
"I’ve lost 25 lbs with Kickoff and have gained a tremendous amount of strength and confidence. Thanks to Kickoff, I was able to tweak my nutrition & really see a noticeable difference all around including my energy levels. I am finally feeling like myself again!"
"My body fat decreased by 5.3% & is now 17.8%. I lost about half an inch in my waist, hips, and thighs. It's easier for me to get in the gym and complete a workout when I don't have to stress about actually planning the workouts. I love how supportive and flexible my coach has been. Kickoff has become a welcome constant amongst the chaos of everyday life."
Ashley B.
Alabama
"My body fat decreased by 5.3% & is now 17.8%. I lost about half an inch in my waist, hips, and thighs. It's easier for me to get in the gym and complete a workout when I don't have to stress about actually planning the workouts. I love how supportive and flexible my coach has been. Kickoff has become a welcome constant amongst the chaos of everyday life."
"As a mom of 4, Kickoff has been such a blessing to me! Not only has it has helped me learn to eat and how to focus on different areas of my body, but it has also helped me gain more self confidence! My trainer is able to base my workouts off of what equipment I have at home, and I don't have to be a part of a gym!"
Nicole H.
Tennessee
"As a mom of 4, Kickoff has been such a blessing to me! Not only has it has helped me learn to eat and how to focus on different areas of my body, but it has also helped me gain more self confidence! My trainer is able to base my workouts off of what equipment I have at home, and I don't have to be a part of a gym!"
"I'm loving the accountability piece that comes with Kickoff. My clothes fit much better. My coach has been great in helping me figure out macros/nutrition, and the workouts have been great. I'm impressed with how my strength has improved over the past weeks - it means the world. Fitness was a big part of my earlier years, and it's been huge to get back in shape! Thank you Kickoff!"
Marsha R.
Canada
"I'm loving the accountability piece that comes with Kickoff. My clothes fit much better. My coach has been great in helping me figure out macros/nutrition, and the workouts have been great. I'm impressed with how my strength has improved over the past weeks - it means the world. Fitness was a big part of my earlier years, and it's been huge to get back in shape! Thank you Kickoff!"
Peyton has incredible success with weight loss with his online personal trainer at Kickoff!
Augie has incredible success with weight loss with his online personal trainer at Kickoff!
Miriam got incredible results via her online personal trainer at Kickoff
Giancarlo has incredible success with weight loss with his online personal trainer at Kickoff!
Brooke got incredible weight loss results with her online personal trainer at Kickoff!
Ashley got incredible results with her online personal trainer at Kickoff!
Nicole got incredible weight loss results with her online personal trainer at Kickoff!
Marsha got incredible weight loss results with her online personal trainer at Kickoff!

Client stories

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